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UncoveringYou
Client
UncoveringYou
Industry
Career Counseling
Year
2025
Objectives
✔ Increase brand awareness and visibility
✔ Boost engagement on Instagram and LinkedIn
✔ Drive sign-ups for career consultations and WhatsApp community
✔ Establish Uncovering You as an authority in career growth and self-discovery
My Role & Contributions
As the Social Media Manager, I handled:
1. Content Strategy & Planning – Developed a structured content calendar aligning with Uncovering You’s mission and audience needs.
2. Content Creation – Designed engaging posts, carousels, and videos tailored to career development and self-discovery.
3. Community Engagement – Increased interactions through comments, DMs, and LinkedIn discussions.
4. Analytics & Optimization – Monitored key metrics and refined strategies based on audience insights.
